To enrich people of all ages with arts and cultural programs and to develop the physical and social environment that enables a creative community where artists are inspired and appreciated for their talents and have opportunities to strengthen and showcase their work.
In September 2010, an artist, a gallery owner and a CPA scrutinized the blank canvas of a nearby Industrial Road. They wondered if this location could become an Art District for Islamorada and the Florida Keys.
The answer was — “beyond a doubt!”
With anchor galleries such as the Redbone, Pasta Pantaleo and Gallery Morada; and with popular establishments like Kaiyo, The Green Turtle Inn, Ma’s Fish Camp and the newly renovated Moose Club – the area was a natural fit. Soon thereafter, on February 11, 2011, the Industrial Road became fondly known as Morada Way and a not-for-profit arts and cultural organization was established.
Conceived by a community desiring an arts and cultural district with economic prosperity and opportunity for all, Morada Way Arts & Cultural District has seen a measurable increase in arts engagement and small business commerce (galleries, restaurants and business).
Annual costs incurred and resources used will represent a fraction of the improvement to the local economy attributed to the District.
Morada Way Arts & Cultural District exists to enrich people of all ages with arts and cultural programs and to develop the physical and social environment that enables a creative community where artists are inspired and appreciated for their talents and have opportunities to strengthen and showcase their work.
Keys to Success
• Islamorada and the Florida Keys offer an exceptional community of artists who require studio space, gatherings, public viewings of their work and public installations for their work.
• The arts mean business and Morada Way Arts & Cultural District offers a neighborhood zoned for both commercial and residential properties.
• The community and seasonal visitors stand behind building a strong organization that embraces the arts while improving the economic and neighborhood infrastructure.
Morada Way Arts & Cultural District is a 501(c)3 organization registered with the State of Florida. Established in 2011, the organization is governed by a board of directors with positions or expertise in local government, small business, art, tourism, architecture, design, finance, not for profit management and fundraising.
Morada Way Arts & Cultural District Stakeholders shape the design, purpose and programs both within the boundaries of the District and in the surrounding areas. They ensure resources are available to contribute to success and provide insight regarding outcomes.
The following are Morada Way Arts & Cultural District Stakeholders
Known as the Sport Fishing Capital of the World, the Village of Islands is situated between the saltwater wilderness of Everglades National Park in one direction and North America’s only coral barrier reef and the deep blue waters of the Florida Straits in the other. From sunset to sunrise, the Florida Keys provide a natural palate of beauty and splendor.
While many refer to the Florida Keys as paradise, its natural distinction is also its greatest challenge. Made up of long and narrow islands, the Florida Keys are connected by one road, the Overseas Highway. Morada Way Arts & Cultural District offers the ONLY downtown area, “Main Street” and neighborhood between Key West and Miami. It is the ONLY place where the public can gather to safely enjoy an alive, beautiful and bustling corridor with galleries, restaurants, art and studio spaces.
The Art District is defined within a 6-block corridor marked by the cornerstones of the iconic Green Turtle Inn and the Hurricane Monument. This grassroots accomplishment has channeled arts and culture integration into surrounding parks, bike paths and business establishments not located within the Art District.